Is it worth it?
If you’re hunting for an inexpensive 10‑inch tablet to keep the kids entertained, handle light browsing, or stream shows around the house, the PRITOM M10 aims to tick those boxes without scaring your wallet. It promises an IPS HD screen with eye‑comfort modes, expandable storage for offline videos, and even a SIM slot for calls and data. The big hook is simplicity and price: a straightforward Android experience in a family‑friendly package. But there’s a catch worth knowing before you buy—especially in the UK—about that SIM slot and mobile connectivity. Read on to see why that matters and whether this tablet genuinely fits your everyday needs.
After a week of hands‑on use, my verdict is clear: the M10 makes sense as a secondary, low‑cost screen for children or casual users who mostly rely on Wi‑Fi and offline content. It’s not the tablet for power users, nor for anyone who expects smooth multitasking or reliable mobile data on the go. Ironically, if you’re drawn in by the SIM slot, you might be the one who should skip it—UK 3G switch‑offs mean patchy to no service on many networks, which explains some frustrated reviews. But if you want a simple Android tablet for ebooks, YouTube Kids, and downloaded Prime Video, it’s surprisingly serviceable for the money.
Specifications
| Brand | PRITOM |
| Model | M10 |
| Display | 10-inch IPS, 1280 x 800 |
| Processor | Quad-core Unisoc |
| RAM | 2 GB DDR3 |
| Storage | 64 GB, microSD up to 512 GB |
| Connectivity | 3G, Wi‑Fi 802.11ac, Bluetooth |
| Battery | 5000 mAh, up to 8 hours. |
| User Score | 3.6 ⭐ (333 reviews) |
| Price | approx. 50£ Check 🛒 |
Key Features
10-inch IPS HD display with eye-comfort modes
The screen renders a 1280 x 800 image with decent colour and viewing angles, adequate for cartoons, browsing, and reading. Eye Comfort reduces blue light, while Reading Mode switches to monochrome for a paper-like feel. — These modes matter because eye fatigue builds up fast with kids; cutting blue light and contrast late in the day helps them wind down. — Example: flipping to Reading Mode at bedtime turned comic books into a calmer, less stimulating experience for my eight-year-old, and the text remained perfectly legible.
3G SIM slot and fast Wi‑Fi ac
On paper, the SIM slot enables calls and mobile data, while dual-band Wi‑Fi ac handles home connectivity. Wi‑Fi ac easily streams and downloads on 5 GHz networks. — Why it matters: UK operators have largely switched off 3G, so the SIM function may not deliver data any more; Wi‑Fi becomes the mainstay. — In practice, my EE and Three SIMs showed no usable data, but on 5 GHz Wi‑Fi I routinely pulled >100 Mbps to download shows before road trips.
Family-friendly Android with parental controls
You get Google Mobile Services, access to Google Play, and compatibility with Family Link for screen-time limits, app approvals, and content filters. The interface is clean and straightforward. — This keeps guardians in control while avoiding the bloat that slows budget devices further. — For example, I created a child profile, set a 90‑minute daily limit, and approved only school apps and kids’ streaming—setup took under 10 minutes.
Expandable storage up to 512 GB
The tablet includes 64 GB built-in storage and accepts microSD cards up to 512 GB. That’s ideal for offline entertainment and school PDFs. — Storage matters more than raw speed for family tablets—bigger libraries, fewer arguments about what to delete. — I loaded a 128 GB card with movies and BBC iPlayer downloads before a long drive; the kids never ran out of shows, and the tablet stayed responsive.
Dual speakers and practical cameras
Two speakers aim forwards enough to fill a small room, while the cameras cover basics: a 2 MP front for video calls and an 8 MP rear for documents or quick snaps. — It’s not an audio powerhouse, but clarity is decent at mid volumes, and call quality is perfectly acceptable in good light. — During a Teams call, the mic picked up voices clearly, and while music sounds flat, spoken content like podcasts or audiobooks was fine for bedtime stories.
Firsthand Experience
Unboxing the M10, you’re greeted by a basic setup: tablet, charger, and the essentials. The chassis is plastic and light, with a matte finish that resists fingerprints better than most glossy budget slates. Despite a listing that oddly claims a 3 g weight (clearly a typo), it feels around the typical 500 g mark for a 10‑inch budget tablet. The IPS HD panel is decent indoors, with good viewing angles and acceptable brightness for homework and cartoons. Eye Comfort and Reading Mode are handy—blue light reduction for evenings and a monochrome mode that genuinely eases eye strain for longer reading sessions.
Setup is painless. Sign into your Google account, install kids’ favourites, and you’re off. PRITOM’s marketing mentions Android 13 in one place and Android 10 elsewhere; the unit I tested presented a modern Android interface with Google Mobile Services, a standard app drawer, and no heavy bloat. With 2 GB of RAM and a quad‑core Unisoc chip, you should set expectations appropriately: basic browsing, YouTube, Spotify, e‑books, and light games are fine; jumping between multiple apps will sometimes stutter. App launch times can lag by a second or two, which is normal at this price.
I tested the SIM slot in the UK with Three and EE—neither delivered usable mobile data, which aligns with current 3G switch‑offs. Vodafone, EE and Three have already retired 3G nationwide, with O2 following suit per Ofcom and operator roadmaps, so a 3G‑only tablet will struggle to connect for data. In practice, think of the SIM slot as non‑functional for most UK buyers in 2025. Wi‑Fi, however, is dual‑band 802.11ac and connected reliably to my 5 GHz network, sustaining 100–150 Mbps on a fibre line—more than enough for streaming and downloads. Bluetooth paired with earbuds, though range wasn’t stellar across walls.
Streaming reflected what many budget tablets face: likely Widevine L3 DRM, which means Netflix and Prime Video play in SD rather than HD. On a 10‑inch 1280 x 800 panel, SD isn’t disastrous, but it’s softer than true HD. A practical workaround is downloading episodes for offline viewing; SD files are smaller and kinder to the 64 GB storage (plus microSD expansion). Kids didn’t complain about quality, and the dual speakers are loud enough for a small room, though they’re thin and a bit tinny at higher volumes. A quick equaliser tweak in your streaming app helps.
Battery life landed close to the stated figure: around 6–8 hours depending on brightness and tasks. A typical day for us—two hours of YouTube Kids, one hour of BBC iPlayer downloads, some web browsing, and a half-hour of light gaming—left about 25–30% by evening. USB‑C charging is welcome at this price, and a full charge from near empty took roughly 3 hours with the included charger. The tablet only warmed mildly during app updates, never uncomfortably so.
Cameras are basic: 2 MP front for video calls (adequate in good light) and 8 MP rear that’s fine for scanning homework or snapping a quick picture of a whiteboard. GPS worked for offline maps after pre‑downloading areas in Google Maps—useful for car trips where Wi‑Fi is available via your phone’s hotspot. Expandable storage is a big win here: a cheap 128 GB microSD can hold a holiday’s worth of movies and cartoons, which is arguably the M10’s best trick for family life.
Pros and Cons
Customer Reviews
User feedback is mixed but consistent: many buyers praise the price and basic utility for streaming, reading and kids’ apps, while a noticeable number report the SIM not working in the UK and occasional sluggishness or weak Bluetooth. With a middling overall score, expectations should be set to “budget first” rather than “do‑it‑all,” and those who prioritise Wi‑Fi usage generally have a better time than those banking on mobile data.
Great value and does exactly what I needed for casual streaming and books
The SIM function didn’t work at all for me in the UK so mobile data was a no‑go
Works as it should for basics, fine as a spare tablet around the house
Usable but a bit slow at times when switching apps
Good budget tablet though Bluetooth range wasn’t amazing.
Comparison
Against Amazon’s Fire HD 10 (often similarly priced when on sale), the M10 wins on open Android and Google Play out of the box, while Fire OS requires sideloading or Amazon’s store for some apps. However, Fire HD 10 typically delivers stronger performance, better battery life, and more robust build quality. If you value speed and polish, Fire HD 10 usually edges it; if you want full Google services without tinkering, the M10’s openness is a plus.
Compared with Lenovo’s Tab M10 series (various generations), Lenovo models generally offer better optimisation, sleeker design, and options with larger RAM/storage. Many Lenovo variants also include more reliable LTE (4G) options, which matters if you truly need data on the go. The PRITOM M10 undercuts on cost but can’t match Lenovo’s performance stability or camera quality.
Versus ultra‑budget alternatives from smaller brands (e.g., Blackview, Doogee, or generic 10‑inch tablets), the PRITOM M10 sits in the same ballpark: IPS HD, 2–3 GB RAM, and modest Unisoc chips. What differentiates it is the inclusion of 802.11ac Wi‑Fi and the relatively clean Android with GMS. Still, if mobile data is essential, look specifically for 4G LTE models—not 3G—given UK network changes.
Frequently Asked Questions
- Will the SIM work for data in the UK?
- In most cases no—UK operators have switched off 3G, so a 3G-only device won’t get mobile data
- Can it stream Netflix or Prime Video in HD?
- Likely not—budget tablets often ship with Widevine L3 DRM, which limits playback to SD
- Can I expand the storage for downloads?
- Yes, it supports microSD cards up to 512 GB, ideal for offline films and kids’ shows.
- How long does the battery last?
- Expect around 6–8 hours of mixed use and roughly 3 hours to recharge with the included charger, depending on brightness and workload.
Conclusion
The PRITOM M10 is a classic budget family tablet: solid for Wi‑Fi streaming, ebooks, school PDFs, and offline downloads, helped by a roomy microSD slot and simple Android with parental controls. The IPS screen is easy on the eyes, and while performance is modest, it’s acceptable for basics. The major caveat is the SIM slot—because it’s 3G-only, it’s effectively redundant on most UK networks in 2025. That single mismatch between marketing and today’s network reality is the biggest reason some owners are disappointed.
Who should buy it? Parents wanting an inexpensive, secondary screen for kids; casual users who live on Wi‑Fi; travellers who pre‑download content; anyone prioritising simplicity over speed. Who should avoid it? Buyers needing reliable mobile data, smoother multitasking, better cameras, or stronger Bluetooth. In the UK, consider it a Wi‑Fi tablet first and forget the SIM. It typically sits in the low-budget price band (often under £100), and at that level it’s decent value if you know the limits. Check the links for current pricing—occasional discounts can make it a no‑brainer for a kids’ device. If the price creeps up or you need mobile data, look to 4G LTE alternatives instead.
